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Dynamics 365 · Dataverse · Copilot agents

A CRM that works with you – not against you.

We help Icelandic organisations improve customer service, simplify everyday work and make better use of their data. We connect systems and processes with Dynamics 365 and Dataverse, using AI where it adds practical value. Sometimes the right answer is to make better use of what you already have.

2019Retric founded
5Specialists
ReykjavíkIceland
What we do?

Four ways to start. One at a time.

Every engagement starts with an assessment of what fits before licences are bought. Timelines are indicative; scope, price and delivery are confirmed in an offer.

Assessment and advice

We map processes, data and systems and deliver a written proposal: what belongs in Dynamics 365, what in Dataverse, and what should be left alone.

2–4 weeksFixed price

Dynamics 365 implementation

Sales, Customer Service or Customer Insights – Journeys, set up around your processes, data and people. No castles in the sky.

8–16 weeksPer phase

Agents and Copilot

We assess one bounded task, test built-in or custom agents and compare the results with simpler automation. Permissions, response quality and running costs are part of the assessment.

Estimated 4–8 weeksQuoted after scoping

Integrations and development

APIs, Azure, Power Automate and .NET. National registry, accounting, EV charging, external portals: data flows where it belongs.

By scopeHourly
Sound familiar?

The problems we solve most often.

01

Opportunities in Excel and email

Nobody knows the pipeline until someone asks. The forecast is a feeling.

02

Service requests get lost

A request arrives by email, moves to Teams, ends up in one colleague’s head.

03

We bought Copilot and cannot say what it delivers!

Some people never use it, others are building their own agents. Nobody knows what data those agents see or what they cost.

04

The system is slow and heavy and people work around it

The CRM was set up five years ago by someone who has left. Nobody knows anything about it.

The team

Five specialists. Direct contact.

Meet the team →

Ragnar Miguel Herreros

Development / consulting
IntegrationsWeb servicesDynamics 10+ yrs

Helgi Már Erlingsson

Agents / consulting
ArchitectureAzureDesign

Birgir Örn Grétarsson

Consulting / process
ProcessesCRM adviceTraining

Bjarki Freyr Rúnarsson

Development / consulting
Business CentralDataverseTriathlon

Valdimar John Parks

Development / consulting
Power Platform.NETAgents

One conversation.
No commitments.

30 minutes where we listen, ask questions and tell you plainly whether and how we can help.

Direct contact with a consultant who works on the solutions
We agree next steps and follow-up together
An honest answer, including “you don’t need us”

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